Product Lifecycle


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Product Plan

Product Life cycle

In this video we learn life cycle of a product which is very important for kind of role of  PM would be in. First part is introduction which is a loss making  stage, second part is growth phase. Third is maturity phase in which product growth is very minimal. Last stage is Decline stage in which a product becomes obsolete.

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Detailed Product Life cycle

In this video we learn about Product life cycle with concrete example of Maruti 800. We also see the product extension phase. Feature diversification is done at maturity stage as competition is huge, it also leads to decrease in prices for same reason.

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